dd 컨퍼런스

학회 발표 자료

Conference
ABS 도입과 선수와 심판, 그리고 팬과의 소통
대회명 : 한국소통학회 가을철 정기학술대회
기간 : 2024
How to reduce sports teams employees’ turnover intention? The Effect of ESG Management on Sport Teams Employees’ Psychology Capital and Turnover Intention: Moderating Effect of Perceived Fan Support,
대회명 : European Association for Sport Management
기간 : 2024
Influence of Functional Consumption Value, Symbolic Consumption Value, and Prestige Sensitivity on Evangelism in the Context of Golf Apparel Consumption: Focusing on Generation Z
대회명 : North American Society for Sport Management
기간 : 2024
Surfing Nostalgia Waves: Examining the Effect of Nostalgia and Emotion on Brand Memory and Attitude While Watching Sports
대회명 : European Association for Sport Management
기간 : 2024
The Effect of Nostalgia While Watching Sports Games: Focused on the Mediation Effect of Pleasure and Arousal Between Nostalgia and Brand Memory and Attitude
대회명 : Asian Association for Sport Management
기간 : 2024
The Effect of SNS Promoter, Para- social Relationship, and Environmental Concern on Sports Spectators’ Pro- environmental Behavior Intention
대회명 : Asian Association for Sport Management
기간 : 2024